A limited-edition capsule collection created in collaboration with a pop culture star will support Girls Inc. through the Barbie Dream Gap Project.
November 16, 2022, AUSTIN, Texas /PRNewswire — The first-ever BarbieTM x Kendra Scott collection is being introduced by Kendra Scott today in collaboration with the supreme pop culture icon. The six-piece, limited-edition capsule collection draws inspiration from friendship, style, and being a force for good.
This renowned partnership, which marks the 20th anniversary of Kendra Scott and the 60th anniversary of the Barbie DreamhouseTM, has just been released in time for the holiday season. The assortment of pieces from the collection includes two necklaces with elevated plating, two bracelets, and two pairs of earrings that showcase the attention to detail and fine craftsmanship for which the Kendra Scott brand is renowned, as well as the pink colour that has come to be associated with the Barbie brand. Convertible necklaces, staples for layering and making a statement, and updated versions of the best-selling Kendra Scott Elisa Necklace are all included in the collection.
The BarbieTM x Kendra Scott Gold Elisa Multi Strand Necklace and BarbieTM x Kendra Scott Chain Necklace both reimagine the brand's most adaptable silhouette and add sophistication to any ensemble. The Hot Pink Drusy and high-shine stones on the BarbieTM x Kendra Scott Gold Statement Earrings make them the perfect staple, and Pink Opal gives a splash of colour to the chic yet playful BarbieTM x Kendra Scott Gold Huggie Earrings. Last but not least, the Pink Crystal baguette stones on the BarbieTM x Kendra Scott Gold Delicate Chain Bracelet make it modest yet striking.
Due to the fact that both companies are known for empowering women and girls, Kendra Scott will donate 20% of the sales from the BarbieTM x Kendra Scott Everlyne Friendship Bracelet to Girls Inc. through the Barbie Dream Gap Project, the company's international campaign designed to raise awareness of the barriers that keep girls from realising their full potential.
"BarbieTM x Kendra Scott was created with the intention of empowering women to believe that they are capable of achieving everything they set their minds to. Barbie taught me as a child that there are many different types of beauty and, most importantly, to follow my hobbies "said Kendra Scott, the company's founder and executive chairwoman. "I'm so happy to work with you guys on a line that honours both style and philanthropy so we can keep inspiring the next generation of girls to dream even larger," the co-founder said.
BarbieTM by Kendra Scott's limited-edition collection will be sold at Kendra Scott retail locations and online at kendrascott.com/barbie-x-kendra-scott. Prices will be in the $60-$198 range.
Regarding Kendra Scott
The creator and executive chairperson of Kendra Scott LLC, Kendra Scott, was motivated to start the premier fashion-meets-philanthropy accessories company by her personal experiences, travels, and purpose-driven desire to do good in the world. A expanding network of 116+ namesake experience shops and pop-up sites, a strong e-commerce company, wholesale partners including Neiman Marcus, Nordstrom, Bloomingdale's, and Dillard's, and 850+ specialty boutiques are just a few of the ways the brand communicates with its more than 2,500 employees. Kendra Scott is renowned for its wide variety of sterling silver and fine jewellery accessories for both men and women, as well as the ground-breaking Color Bar®, a personalised shopping experience, and engraving. Since 2002, the company has generously donated to local, national, and international causes, supporting organisations that assist women and young people in the areas of health & wellness, education & entrepreneurship, and empowerment. As the brand continues to grow, the company remains true to its founding philosophy of "Family, Fashion, and Philanthropy." Please visit kendrascott.com/philanthropy to find out more.
Re: Mattel
One of the world's largest collections of children's and family entertainment franchises is owned by Mattel, a renowned toy manufacturer. We develop cutting-edge goods and experiences that uplift, amuse, and foster children's development through play. Through the iconic brands in our portfolio—including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO®, and MEGA®—as well as other well-known intellectual properties we own or have licences for from international entertainment businesses, we engage consumers. We provide live events, digital and gaming experiences, music, film and television programming, and music. We work with the top e-commerce and retail organisations in the globe to provide our items in more than 150 countries from our 35 operational locations. Since its inception in 1945, Mattel has taken great pride in being a reliable ally in enabling kids to discover the wonders of childhood and realise their full potential.
